Niki Lauda Quotes
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My experience enables me to select the very best pilots in the market.
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Jean Todt's system will never succeed, not even with Michael Schumacher.
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I always want to know whether the customers are satisfied; customer satisfaction is, after all, my ultimate goal!
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Whenever I see something that challenges me, I take it on.
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The crucial point is always the own cost structure. Therefore I created a Low Cost alliance with air Berlin.
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The air travel industry moves into a new phase every five to six years.
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When you have the chance to fight for victory or a podium finish, you have the motivation to push that extra bit out of yourself.
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Sebastian [ Vettel] can also learn to be more laid-back. It's never too late to learn. He's got some way to go. He's young and will turn out well. I'm not worried about that. He'll raise the bar ever higher.
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Giving up is something a Lauda doesn't do.
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Taking your first title is much more complicated and more difficult; it takes years of work - from go-kart to Formula One. The second comes more easily, because you've already got the experience.
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When things change a lot, some guys handle the change better than others, but that doesn't mean the guys that take longer to get the hang of things are suddenly slow drivers!
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You must always aim for further growth.
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You appreciate that it is very easy to die and you have to arrange your life to cope with that reality.
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A lot of people criticize Formula 1 as an unnecessary risk. But what would life be like if we only did what is necessary?
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If you are a straightforward racing driver you should always see your limits. You have to be objective and not come up with any bullshit.
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I maintain that the maxim is still to be faster than the others.
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Ultimately, an aircraft owner does not want to have to deal with all the intricate details which are necessary for the business.
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Really, you should always discuss the defeats because you can learn much more from failure than from success.
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I always go extreme ways.
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Vienna is the gate to Eastern Europe.
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Happiness is an enemy. It weakens you. Suddenly, you have something to lose.
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In Germany air became generally accepted Berlin in this area. It operated with 45 airplanes within the Low Cost range from Germany, and is one the most successful carriers in Europe.
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I've been through a lot and I realise the future can't be controlled. I'm not worried. You can always learn to overcome difficulties.
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From success, you learn absolutely nothing. From failure and setbacks conclusions can be drawn. That goes for your private life as well as your career.
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I see myself as the mind of the business which takes care of every last detail; if you do not do this you cannot be fast enough.
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Grey zones do not interest me at all.
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I want to bring passengers on my airplanes to present to them my product.
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Running an airline is a normal job. Racing is more.
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To make a decision you need to be in a perfect environment: you have to be motivated and surrounded by the right people.
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I see myself as a classic middle market entrepreneur, and this is the role I fulfil.
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