Steve Jobs Quotes About Strategy
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You know, I've got a plan that could rescue Apple. I can't say any more than that it's the perfect product and the perfect strategy for Apple. But nobody there will listen to me.
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You can't just ask customers what they want and then try to give that to them. By the time you get it built, they'll want something new.
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Manage the top line: your strategy, your people, and your products, and the bottom line will follow.
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I'm sure a lot of you had this experience when you're changing. You're growing as a person and people tend to treat you like you were 18 months ago, and it's really frustrating sometimes when you're growing up and you're more capable. It's the same thing with a company and the press. The press is going to have a lag time. The best thing we can do about the press is embrace them and do the best thing we can to educate them about our strategy. But to keep our eye on the prize, that is turning out some great products. the press and the stock prize will take care of themselves.
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Strategy is figuring out what not to do.
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Focus is about saying, No. And the result of that focus is going to be some really great products where the total is much greater than the sum of the parts.
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I want to put a ding in the universe.
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Somebody once told me, ‘Manage the top line, and the bottom line will follow.’ What's the top line? It's things like, why are we doing this in the first place? What's our strategy? What are customers saying? How responsive are we? Do we have the best products and the best people? Those are the kind of questions you have to focus on.
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