• In many places where coffee is grown, deforestation is a major issue. With Starbucks' position in the marketplace and the respect and relationships we have, we can - and have, in some cases - been able to educate and influence people.

    Howard Schultz: In many places where coffee is grown, deforestation is a major issue. With Starbucks' position in the marketplace and the respect and relationships we have, we can - and have, in some cases - been able to educate and influence people.
    "Starbucks CEO Howard Schultz discusses turnaround". Interview with Melissa Allison, www.seattletimes.com. March 12, 2011.