ᐅ It’s very important for entrepreneurs to be realistic. So if you believe on that first day while you’re writing the business plan that there’s a 70 percent chance that the whole thing will fail, then that kind of relieves the pressure of self-doubt. – Jeff Bezos | QuotesTrue.com

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It’s very important for entrepreneurs to be realistic. So if you believe on that first day while you’re writing the business plan that there’s a 70 percent chance that the whole thing will fail, then that kind of relieves the pressure of self-doubt.

Jeff Bezos

"King of Cyber-Commerce". Academy of Achievement Interview, www.achievement.org. May 4, 2001.

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